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Tag: XOX Betsey (1-2 of 2)

'XOX Betsey Johnson' review: Silly, cute Style Network reality show has potential

“Hi, I’m Betsey Johnson, and I design clothes.”

Legendary designer Betsey Johnson uses that simple sound bite — rather understated for such a larger-than-life lady — to launch the first episode of her eponymous reality show XOX Betsey Johnson, an inside look at the reboot of Johnson’s once-hot brand now under the purview of mega shoe company Steve Madden, which took ownership after Johnson’s 65-store company went bankrupt in 2012.

At the outset of the show, Johnson’s new team at Steve Madden outlines a three-point plan for her business relaunch: 1) Let the world know she still exists via personal appearances, 2) Create a fashion retrospective of her work to present at Fashion Week, and 3) Ramp up sales on betseyjohnson.com, which Johnson hilariously refers to as “webbing.” Betsey makes it immediately clear, however, that she’s nervous about working for someone else, surely a preview of fireworks to come later in the season.

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Sneak Peek: The Style Network's 'XOX Betsey Johnson' -- VIDEO

This time last year, Betsey Johnson’s eponymous fashion label had fallen into bankruptcy, forcing the designer to shutter her retail stores. On Sunday night, the septuagenarian fashion designer will cartwheel back into the spotlight when the eight-part reality series XOX Betsey Johnson premieres on the Style Network.

The show centers around the often tumultuous relationship between Johnson and daughter Lulu, 38, with cameras even following them to a mother-daughter therapy session. Audiences will also see Betsey attempt to revive her brand, and Lulu — whose most recent job title is stay at home mom — make plans to launch her own apparel business.

Watch a clip from XOX Betsey Johnson after the jump.  READ FULL STORY

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