EW's Special Coverage

Style & Design

The top 5 fashion moments from Super Bowl XLVIII


Image Credit: Theo Wargo/FilmMagic

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1. Joe Namath’s mink coat
The Hall of Famer’s hooded mink coat got more attention than his botched coin toss. (The former New York Jets quarterback is a longtime fan of fur and was often spotted sporting shaggy coats on the sidelines in the ’70s.) In a matter of minutes, Broadway Joe’s jacket was an Internet sensation, drawing ire from animal rights activists and comparisons to Macklemore, Seinfeld‘s Kramer, and the bundled-up monkey found at an IKEA store in 2012. Using the magic of Photoshop, Sean Combs inserted himself into the moment, posting a picture to Instagram with the caption: “Me and the original Broadway Joe with our furs draggin!!” By halftime, the coat had its own Twitter handle — @joenamathscoat.

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